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While
I was looking for the advertisement that I wanted for my analysis, I came
across this interesting spoof of a Slim-Fast ad. The ad is not endorsed or
produced by the company, but it does raise a specific point, which I will also
hope to address in regards to plans like Nutrisystem and Jenny Craig: how
truthful are diet programs really being in an advertisement? After all, the
people in the commercials all state that they lost this many pounds just by
doing the program. So why shouldn’t this be enough?
I
want to take a personal look at some of these programs, sa my mother tried a
few when she was taching junior high school. She went through Weight Watchers,
and after six months of sucking up her money and roughly twenty pounds later,
she decided to give up going to the meetings and to just keep track of the
number of points she ate. She also exercised while she was taking the plan, but
when she was too busy to make it to the gym after she got off work at 7:30
after being there for twelve hours, she would normally come home and just keep
track of the points. When she stopped working out, regardless of the points,
she gained weight again.
Last
year she started using Slim-Fast, either eating that or a small breakfast, or
substituting lunch for a Slim-Fast shake or bar. She also works on fixing up
the house (replacing cabinets and putting in new flooring, etc.). However, she
has not been able to lose much weight. This raised two big questions with me.
First, are these even safe for you. After all, they fill you up, but then you
don’t eat your meal and miss out on ingesting some of the things that your body
needs the most (carbs, protein, vitamins, minerals, and fat). Can we really say
that it’s healthy for us to use? The other thing is how truthful are the
advertisements? After all, most of the people on these ads are celebrities, and
I highly doubt that they are only changing their dietary habits. Thay probably
also have a personal trainer, and possibly even the time to work out more than
the normal person. My big question is how ethical are these advertisements, and
how truthful are they?
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